Building smarter businesses through intelligent automation.
At 9.98 AI, we believe artificial intelligence should do more than automate tasks — it should transform the way businesses operate.
Practical AI that solves real business challenges.
Our mission is simple: to help organisations eliminate inefficiencies, improve customer experiences, and unlock sustainable growth through practical, intelligent AI solutions.
We don't build technology for the sake of innovation — we build solutions that solve real business challenges and deliver measurable results.
Every business has processes that consume valuable time, create unnecessary costs, or limit growth. That's where we come in.
Enterprise-grade AI, made accessible to every business.
Artificial intelligence is no longer a luxury reserved for large corporations. It's an essential tool that empowers organisations to scale without proportionally increasing operational costs — and our goal is to make it practical, accessible, and tailored to the unique needs of every client.
Intelligent automation designed around your business.
Every solution is designed around your business processes, objectives, and customer journey — not generic software templates.
Measured by business performance — not technical complexity.
We start by understanding your organisation before recommending technology. Rather than forcing your business to adapt to software, we build AI around the way you already work.
A strategic partner — not just a technology provider.
Innovation with purpose
Every automation we design creates measurable commercial value — not novelty.
Built around people
AI that empowers your team to focus on relationships, problem-solving, and service.
A strategic partner
We work as an extension of your business, from discovery through continuous improvement.
Tailored, never templated
We build AI around the way you already work, preserving what already delivers value.
Every business is different. Every AI solution should be too.
Innovation, guided by purpose.
Every automation we design is intended to increase productivity, improve customer engagement, reduce operational friction, and create a stronger foundation for long-term growth.
Questions, answered.
The things businesses ask us most often about AI automation, integrations, security and getting started.
AI automation handles repetitive, time-consuming work — answering calls, qualifying leads, booking appointments, replying to enquiries, updating your CRM — so your team can focus on the high-value work only humans should do. The goal is measurable outcomes: faster response times, higher conversion, and lower operating costs.
Yes. We build on top of your existing stack rather than replacing it. Common integrations include HubSpot, Salesforce, Pipedrive, GoHighLevel, Zoho, Google Workspace, Microsoft 365, Outlook & Google Calendar, Calendly, Stripe, Twilio, WhatsApp, Slack, Zapier and Make. If it has an API or webhook, we can connect it.
Most voice agents, chatbots and booking assistants go live in 2–4 weeks. More complex, multi-system workflow automations typically take 4–8 weeks. We share a clear timeline after the discovery call so you know exactly what to expect.
No. We handle strategy, build, integration, training on your business knowledge, and ongoing optimisation. You bring the business context — we handle the technology end to end.
Data is encrypted in transit and at rest, hosted with enterprise-grade providers, and access-controlled. We follow GDPR principles, only process the data required for each workflow, and never use your customer data to train third-party models.
Every solution includes a human handover path — transfer to a live agent, route to a team inbox, book a callback, or escalate in your CRM. The AI knows what it doesn't know, and your team is always the safety net.
We agree KPIs up front — response time, resolution rate, booked appointments, qualified leads, cost per interaction — and report on them continuously. If a workflow isn't performing, we refine it. Optimisation is part of the engagement, not an add-on.
Pricing depends on scope, integrations, and call/message volume. Most engagements include a one-time build fee plus a monthly platform and support fee. You'll get a fixed, transparent quote after the free strategy call — no surprises.
Let's build the future of your business together.
Whether you're taking your first steps into artificial intelligence or expanding your existing automation strategy, we'd love to start the conversation.